Exterior image of an IHOP building lit up at night Exterior image of an IHOP building lit up at night

Our Story


Since 1958, IHOP® has been the place where people connect over breakfast, enjoy study breaks, grab a bite before or after sporting events, and so much more. And no matter what menu items they order, there’s one ingredient that’s always constant — a smile. We’ve seen millions of smiles over the years in our restaurants, and now shared in photos across our social properties. In fact, smiles are so much a part of our culture that we changed our logo to include one.

IHOP and Dine Brands Driving Your Growth Strategy.

When you franchise with IHOP, you’re supported by the expertise and resources of Dine Brands, one of the world’s largest full-service restaurant companies. We’re dedicated to helping franchisees grow at every stage of their business by offering a comprehensive range of cross-functional support and resources, including:

Attractive Unit Economics.

Established and successful franchise system with a proven business model that can be adapted across multiple formats and sizes, and for local relevance.

Part of Dine Brands, a publicly traded company, and one of the largest full-service restaurant groups in the world.

It's an American icon, with over 60 year heritage of giving guests a variety of the breakfast, lunch and dinner favorites they love.

As one of the most well-known brands today, IHOP is recognized as the leader in Family dining, consistently ranked #1 or #2 in Family Dining by Nation's Restaurant News.

Leverage our world-class support team in the areas of operations, training, marketing, site selection, design and construction, food innovation, supply chain and technology.

Superior image and design.

Ongoing technology and culinary innovation, and flexibility for local adaptation.

A company on an accelerated growth trajectory.

Our franchisees say it best

"I believe that the recipe for joy is our brand’s iHospitality and treating our guests as if they are a part of your family."

MAAZA HENRY

IHOP Franchisee of The Year

Learn more about franchise opportunities